The JETSET Advantage
JETSET Pilates now offers franchise opportunities to entrepreneurs in one of
the largest and fastest-growing markets within the fitness-franchise sector.
The JETSET Pilates franchise model offers:
- ZUnique brand offering in the rapidly expanding Pilates and boutique fitness market.
- ZSubscription revenue & flexible package model.
- ZMarket-leading reformer.
- ZLow overhead.
- ZLow investment requirements including operating cash flow.
- ZSmall space and low staffing requirements.
- ZSignificant pre-opening support.
- ZOngoing training and development throughout your time as a franchise partner.
We pride ourselves on offering our franchise partners significant accessible support from our team. We are hands-on and committed to making sure you are getting the most out of your JETSET Pilates Franchise. Our franchise offers both face-to-face support and the most advanced technologies to optimize your business, so that you can focus on growing into multi-studio owners.
JETSET Pilates assists franchise partners in setting up their own boutique studio in order to capture initial client demand, develop technology systems, build rapport with vendors, and support training to ensure ongoing success. Most importantly – our method has a very high client retention rate which helps you fill your classes faster! In addition to standard brand marketing and advertising, we have fast word-of-mouth organic growth once introduced in the community.We invite you to learn more about what sets JETSET Pilates apart in the industry!
The Boutique Fitness Landscape
Growth – The United States is the world’s largest fitness industry leader both in revenue (generated $35.03 Billion in 2019) and in the number of members (64.2 million gym members in 2019) – IHRSA.
According to Statista 2022; The market size of the pilates and yoga studio sector in the United States reached 12.82 billion U.S. dollars in 2020. The sector saw a 1.1 percent growth over the previous year’s size of 12.68 billion U.S. dollars.
Market size of the pilates and yoga studio sector in
the United States from 2010 to 2020.
Tamara is a graduate of the University of Pennsylvania and was always interested not only in fitness, but in the business of fitness.
After giving birth to her first daughter in 2008 in London, she began seeking workouts to help her return to her pre-pregnancy weight. She came across Pilates and instantly fell in love with the fitness style. Pilates not only transformed her physically but went so much deeper. It amplified her confidence to a new level.
After leaving London and living in Miami for 6 months, Tamara was unable to find anything but traditional Pilates studios. With the desire to not only further develop her personal practice but also help others discover the similar mind-body awakening as she did, Tamara decided to open her first studio.
At JETSET, we strive to create a community where clients can focus on their mind, body, and soul. The strength of those communities allowed JETSET Pilates to expand quickly in subsequent years. We are beyond excited to pass on the opportunity for you to spread the love and own a piece of this incredible brand’s legacy.
JETSET Pilates was built to provide a welcoming environment for people of all fitness levels. The workouts are designed to challenge beginners along with seasoned fitness enthusiasts. The secret ingredient is finding a happy medium between traditionally relaxed Pilates and high-intensity workouts in order to provide a meditative and effective approach to group fitness.
Franchising JETSET Pilates allows us to bring the brand to all major fitness markets. It will cater to those with busy lives by prioritizing a calming space, slow movements, and an overall meditative approach to an intense Pilates workout.
The JETSET Modern Pilates Concept
Here is our simple concept to try and achieve fanatical consistency and guide all our efforts. It’s not a strategy, it’s a deep understanding of our fundamental distinctions.
Our Three Intersecting Circles
What we are the best in the world at?
What drives our economic engine?
The Business Investment Requirements
(10-year initial term with renewal option)
Equipment Package – Variable depending on the number of reformers the space can accommodate.
Build Out Cost – Variable and determined before the lease is executed.
Cashflow – Variable and established during financial planning.
Other – Refer to items 5 & 7 in the Franchise Disclosure Document (FDD) for a detailed breakdown of the initial fees and estimated investment.
The JETSET Franchise System
Royalty = 7.5% of gross sales or $1,000, whichever is greater.
Brand & System Development Fund
1.5% of net sales are contributed to the fund for brand and system research and growth initiatives. Subject to a minimum contribution of $150 each month.
Centralized Digital & Social Media Marketing
Each franchise partner is required to spend 5% of net sales on social & digital marketing initiatives (paid ads) with our approved digital and social media partner. Subject to a minimum expenditure of $2,500 per month. This amount is managed by the approved digital and social media agency and goes towards centralized digital and social media ad campaign management and spend in the Franchise Partners’ area. This excludes other local marketing costs for tabling events, PR, sweat swaps, flyers blasts, and more.
$250 each month is payable to JETSET Franchising LLC for the development and maintenance of technology platforms and systems to support daily operations.
> Training & Learning Management Platform
> Studio Webpage
> Communications System
> Business Ordering Platform
Third-party technology platforms are payable directly to the respective technology provider:
> Point of Sale
> Booking and Billing
> Accounting Software
> Branded App
> Customer Relationship Management and Marketing Suite
Each Franchise Partner is connected with a dedicated Onboarding Team that is responsible for the following:
> Onboarding Training Program
> Project Planning & Management
> Venue Search & LOI
> Staff Recruitment Plan
> In-Development Support
> Pre-Sales Marketing
> Management Training
> Lead Instructor Training
> Studio Lead Training
> Instructor Training & JETSET Academy
> Mindbody Online Training
> Marketing Platform Training
> Sales Training
> Social Media Training
> Local Marketing Training
> Site Selection
> LOI / Contract Review
> Pre-Opening Weekly Calls
> Staff Training
> Technology Training
> Pre-Opening Package & Membership Sales
> Advertising Campaigns
> Marketing & Social Media Development
> Marketing Collateral
> Public Relations
> Additional Training
> Operational Excellence Training
> Ongoing Training Workshops
> Marketing Campaigns
> Client Referral & Loyalty Programs
> Business Check-in Calls
> Financial & KPI Review
THE FRANCHISING PROCESS
Schedule Introduction Call
Attend Franchise Webinar
Complete Non-Binding Application
Commence Financial Planning
Meet with Brand Leadership
Attend Discovery Day in Miami
HOW TO GET STARTED
Head of Franchise Development – Sarah Buie
Contact us at